PayPal Ads Manager will allow companies that use PayPal to create their own retail media networks, or RMNs, industry-speak for merchant-owned ad spaces. Enormous retailers like Amazon.com and Walmart ...

For years, Amazon's (NASDAQ: AMZN) story has centered on e-commerce and cloud computing. But another engine is gaining speed — one that's high-margin, fast-growing and still underappreciated. That's ...

Amazon Ads and Spotify announced a deal giving advertisers using Amazon DSP programmatic access to Spotify's streaming ad ...

Amazon’s highly profitable ad division is the key to funding the company’s future growth, according to a Needham analyst.

Amazon Ads is consolidating power across retail and connected TV. Independent demand-side platforms like The Trade Desk could face increasing pressure. Even Alphabet and Meta aren’t immune to Amazon's ...

Amazon already has an ad-supported streaming-video service, Freevee. And Freevee, unlike say Pluto TV to Paramount+, is within the Prime Video ecosystem. (It remains — and will remain, we’re told — ...

Amazon CEO Andy Jassy sees an opportunity to deliver ads to users during their conversations with the company’s AI-powered digital assistant, Alexa+, he said during Amazon’s second-quarter earnings ...

Macy is a writer on the AI Team. She covers how AI is changing daily life and how to make the most of it. This includes writing about consumer AI products and their real-world impact, from ...