Andrea Incollingo, owner of The Bait Company, shares what it's like working on the docks during brutal winter conditions – ...

I spend a tremendous amount of time on the water fishing my home waters of Minnesota. I love using a multitude of baits and presentations to catch a variety of freshwater species. However, live bait ...

Fishers in Middle Georgia can now order live bait through Walmart and have it delivered to their door, the company announced Wednesday, becoming the first retail store in the U.S. to offer this ...

We’re not here to take sides. We’re not here to end the debate forever. We are, however, here to say that there are times when rigging with bait—either live or dead—will outfish artificial lures, even ...

When Bart Miller died in 2018, he left behind a rich legacy as one of the sport’s most well-known fishermen-turned-lure-designers. His line of Black Bart lures has become the gold standard around the ...

I have been lucky enough to fish on quite a few boats that were marlin fishing, and most used a similar spread: two lures or ballyhoo with chugger heads on the long riggers and two cockpit teasers on ...

Doomscrolling has a new hazard. Oxford University Press announced “rage bait” is its 2025 word of the year. The prestigious publisher defines “rage bait” as “online content deliberately designed to ...