The video identifies Rocky as Ray-Ban’s creative director one year into the position. A Ray-Ban–branded Mercedes-Benz truck nods to a line about Nas’s father. EssilorLuxottica named Rocky creative ...
The campaign launched on February 19 alongside Rocky’s Metal Collection, showcasing both rappers sporting signature eyewear styles that echo the movie’s iconic restaurant scenes where characters ...
When Harlem meets Queensbridge, it’s never just fashion. It’s legacy. A$AP Rocky, now fully stepping into his lane as Creative Director, tapped none other than ...
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