Ford is reevaluating its strategy in the electric truck market, specifically regarding its investment in big-battery electric ...

Extended-range electric vehicles (EREVs) are a step between hybrids and EVs, with internal combustion motors that act as generators on longer trips. The technology may help Ford get around an ...

Ford CEO Jim Farley calls the $30,000 EV pickup a new “Model T moment,” but analysts question whether Ford can scale fast enough to survive. Bill Pugliano/Getty Images For decades, Ford’s profits have ...

Bloomberg reports that the Big Three Detroit automakers are in disagreement about how the Trump administration should handle tariffs on big trucks. The conflict largely comes down to what’s ...

Ford CEO Jim Farley did not mince words while explaining some of the drawbacks of very large, fully electric SUVs and trucks. During Ford’s fourth-quarter 2024 earnings call on Wednesday, the ...

You can't fault Ford for trying, but it seems that its decision to kick off its electric vehicle plans with the likes of the F-150 Lightning is taking its financial toll on the Dearborn-based ...

I seem to be thinking a lot about Ford’s electric pickup truck, the F-150 Lightning. Earlier this week, we got the news of price cuts and price increases. Before that, there was a pending cut to ...

This year, the first nine months of the year show that Ford hasn't lost the mojo or the crown for America's favorite pickup truck and overall nameplate – even though the F-Series deliveries slowed a ...