Rocket CRM has introduced new advancements to its platform designed to transform the way organizations approach Marketing ...

Though predictive analytics (PA) tools have been around for decades—with a strong uptake historically in telecommunications and banking—demand has risen dramatically in the past couple of years. In ...

Veeva Systems VEEV Vault CRM represents the company’s next-generation approach to customer relationship management in life sciences. Built on the broader Veeva Vault platform, it integrates compliance ...

In a market transformed by globalization, technology advances, and economic volatility, companies must better differentiate their customer value propositions. The priority is to build an understanding ...

The customer is king again. After decades of mass-market driven customer outreach, which typically lumped customers in large, homogenous segments, a complex mix of socioeconomic factors coupled with a ...

The Aesthetix CRM and CorralData integration is available immediately to existing clients of both platforms. For more ...

In most organizations, associating the CRM application with the business intelligence (BI) system can provide all the magical spells required to enchant customers and ensure their continued loyalty.

Following the launch of Dynamics CRM 2015 last November, Microsoft on Monday announced a Spring update to the software that promises new social, mobile and analytics capabilities along with closer ...