Joe Ducey with Better Business Bureau says scammers are using AI to generate bogus recommendations that will cost you ...

As companies continue to seek effective advertising strategies, celebrity endorsements remain a powerful tool, particularly in reaching broad and receptive audiences through social media platforms.

Cameron Nakashima joins producer/host Coralie Chun Matayoshi to discuss how to spot fake celebrity endorsements, how they try to trick you, and how to avoid getting scammed. Cameron Nakashima is the ...

Christian Oestlien, Google’s head of social advertising, said during a conference in New York that the company is currently testing the feature, which will be shown under paid search results. The ...

A film or album gives a celebrity a spike of relevance. A short burst of cultural presence. But a consumer brand builds drip ...