Connecticut Post

8 Controversial Marketing Campaigns That Paid Off

Controversy in marketing can be an effective way of getting noticed, which is why some brands purposely look for ways to create a splash. They recognize that if you want to stand out, you can’t always ...
Yahoo

Slimming company defends its controversial ad

The slimming company that stirred public debate with its controversial weight-loss commercial said on Wednesday that their advertisement was not discriminatory and did not “breach any law”. In an ...
Hosted on MSN

How one controversial ad downsized an appetite suppressant company (& not in a good way)

Ayds Reducing Plan Candy was a successful appetite-suppressant product introduced in the United States around 1940, marketed with the cheerful slogan “Lose weight deliciously with the aid of Ayds.” ...