Grenoble-based eBikeLabs, a French startup that has been working on embedded software for electric bikes, is suing Cowboy for patent infringement and, more generally, copying eBikeLabs’ technology in ...

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Belgian e-bike brand Cowboy is in advanced talks to be acquired by ReBirth Group Holding. The discussions come months after ReBirth helped bail out the company during a tough year for the e-bike ...

Belgian ebike maker Cowboy has bagged €5mn as it looks to achieve full-year profitability next year — and not suffer the same fate as VanMoof. The funding round was led by Cypress Capital, a Hong Kong ...

When Cowboy, a premium European e-bike company, invited the media to an event in Paris, France, it faced some unexpected challenges. Along with torrential rain, there also were strikes and protests ...

2021 has been a year of spinning wheels and electrified hill climbs as sales and investment in ebikes have soared. We talked to Cowboy co-founder/CEO Adrien Roose about the industry’s potential in the ...

The Cowboy 4 ebike is slim, light, simple and tech-forward. It's also tough to tell it's an ebike. Lightweight, single-speed, flat-handlebar, stripped-down bicycles have become a fixture in many urban ...

Belgian cycling label Cowboy is quickly making a name for itself in the e-bike market. The brand, founded in 2017, creates user-friendly lightweight bicycles for riders of all experience levels.