Google Ads is testing auto-set “New Customer Values,” sparking confusion and transparency concerns among advertisers.

Selin Song, Google's president of customer solutions, shares how SMBs are using Ai for advertising to compete and unlock new ...

Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make it work for you.

Google announced a number of updates to Google Ads at Think Retail yesterday, including the global rollout of AI Max for Search campaigns, new Google Merchant Center features, AI updates to Asset ...

Advertisers can now guide Google’s AI to create text assets that align with brand tone, messaging, and compliance standards.

Google has released version 22 of the API, this is a major release with dozens of updates. Updates include smart bidding ...