Yahoo

K-Swiss and McLaren Racing Reveal Their First Shoe Collection

Add Yahoo as a preferred source to see more of our stories on Google. With the 2023 F1 racing season on the horizon, K-Swiss and McLaren Racing have revealed a collaborative, team performance-driven ...
Yahoo! Sports

K-Swiss and McLaren Racing Partner in Groundbreaking Multiyear Deal

Yahoo Racing is powered by Motorsport Network, providing expert reporting, analysis, and insider access across the world’s top racing series. Equated to the Super Bowl by sports media, the Miami Grand ...
Forbes

K-Swiss Releasing New Pinnacle Tennis Shoe In March

On the heels of the K-Swiss Ultrashot 4 tennis shoe release, the California-based company plans the March roll out of the brand-new Hypercourt Pinnacle tennis sneaker. M.J. Kim, K-Swiss footwear ...
Yahoo

K-Swiss and McLaren Launch Two Sneakers Is Inspired by the Formula 1 Team’s Most Successful Car Ever

K-Swiss and McLaren Racing are launching their second collaboration of the year, as Formula 1 driver Lando Norris stars in the campaign. Both the K-Swiss Si-18 Premier and Aero-Active sneakers take on ...
Women's Wear Daily

K-Swiss Reinforces Its Leadership in Racquet Sports With Next-Gen Technology and Athlete-Driven Expansion

For nearly 60 years, K-Swiss has been a leader in the tennis footwear space — starting in 1966 with the K-Swiss Classic and today with the debut of K-Frame, a new performance technology applied across ...
Orange County Business Journal

K-Swiss Buys FV-Based Brands

Fountain Valley-based skate apparel and footwear maker One Distribution has been acquired by K-Swiss Global Brands on undisclosed terms. Angel Cabada, Scott Bailey and Scott VanDerripe founded One ...
Los Angeles Times

K-Swiss sues Puma in defense of eyelet strip shoe design

This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts. Puma and K-Swiss are tied up in a growing dispute over shoelace-holding ...
Streaming Media Magazine

How K-Swiss's Online Video Marketing Risk Paid Off Big Time

Two brothers from Switzerland, Art and Ernie Brunner, were dissatisfied with the selection of tennis shoes available. So, in 1966 in California, they released the first all-leather tennis shoe -- the ...
Women's Wear Daily

K-Swiss Introduces Girl Scout Cookie-inspired Footwear

For those who can’t get enough sweets, K-Swiss will introduce Girl Scout Cookie-inspired footwear. The collection, called Girl Scouts x K-Swiss Court 66, is inspired by Thin Mints, Coconut Caramel and ...
The Grio

Venus Williams teams up with K-Swiss for new collection

Venus Williams celebrates after winning match point against Kirsten Flipkens of Belgium during day one of the 2021 Australian Open. (Photo by Mark Metcalfe/Getty Images) “EleVen by Venus is excited to ...
Essence

YG Teams Up With K-Swiss To Design A Limited-Edition Collection

K-Swiss, the OG tennis-shoe brand, has tapped in with musician and founder of the 4HUNNID fashion line, YG, to create a special offering exclusively for FootLocker. Together, they co-designed and ...
Forbes

K-Swiss Introduces Speedtrac Tennis Sneaker Focused On Court Feel

Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. Think of the inspiration for the new K-Swiss Speedtrac tennis ...