When it comes to denim, raw is where it’s at. Those pre-faded, pre-whiskered, even pre-ripped jeans found in suburban malls should be left in the clearance bin. Premium raw denim has been discussed ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Y'all heard the new Post Malone and Beyoncé song? "Levii's Jeans"? It stinks! It stinks like unwashed raw ...

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All products featured on GQ are independently selected by GQ editors. However, when you buy something through our retail links, Condé Nast may earn an affiliate commission. With 152 years under its ...

Levi Strauss & Co., San Francisco's venerable jeans giant, has given its famed line of 501 jeans a face-lift, or more accurately a leg-lift, updating the hip-hugging rock 'n' roll classic with wider ...

Although there is just one 501, the Levi’s jean has changed a little each decade since it was debuted (which was, for the record, the 1870s). The general premise, however, has remained: a ...

In the history of fashion, there are few articles of clothing that have not only stood the test of time but also evolved with each generation quite like the Levi’s 501, the original blue jean. While ...

Can we admit something? We’re growing weary of raw denim. Don’t get us wrong. We love it, but damned if it doesn’t take a lot of wears before it approaches anything close to comfortable. We’d really ...

LEVI STRAUSS, the iconic US jeans maker once known for its shrink-to-fit jeans, is now better known for its shrinking sales LEVI STRAUSS, the iconic US jeans maker once known for its shrink-to-fit ...