Chinese retail giant Miniso aims to become a leading player in the designer toy market, as it broadens its digital presence by tailoring e-commerce initiatives to platform-specific consumer behaviours ...

“Life is for Fun” is the motto for Miniso, the popular collectible and toy variety store about to open in Turlock. This will be the first store in the city and the second location in Stanislaus County ...

When entrepreneur Ye Guofu founded his chain of Miniso (NYSE:MNSO) (9896.HK)novelty stores in 2013, he took his inspiration from two Japanese retailers, discount chain Daiso, and fast fashion retailer ...

Miniso said on Friday it will spin off its brand Top Toy and list it in Hong Kong, riding a wave of investor enthusiasm for Chinese toymakers and highlighting the city's renewed status as a global ...