Its new Hold the Phone case has a molded cutout on the back to hold one of Bic’s EZ Reach lighters, specifically those designed by Martha Stewart and Snoop Dogg as part of a collaboration with the company.

However, this week, Bic (yes, that Bic) announced what might be the weirdest case we’ve seen in a while. The limited-edition ”Hold the Phone” case is designed to let you carry one of the company’s EZ Reach Lighters strapped to the back of your iPhone.

Snoop Dogg and Martha Stewart are lighting up fans' lives with a new collection from BIC that combines functionality and style. If you've ever imagined hanging out with the unlikely besties, you can now carry the two on the go in the form of BIC's EZ Reach Lighters and matching Hold the Phone cases.

Reba McEntire and Snoop Dogg are getting close on The Voice, which is irritating the rapper’s longtime female BFF Martha Stewart, a source exclusively tells Life & Style. “Reba and Snoop get along great,

But if your name is Martha Stewart, you just might. At least, that's what the mogul was up to the day I talked with her about the latest project she's got up her perm pressed sleeve. She's at it again,