Exposure to a favorite brand of face cream activated a brain region called the posterior cingulate cortex (indicated by gold dots). Credit: Modified from Ref. 1 and licensed under CC BY 4.0 (https ...

We are especially interested in the anterior and posterior cingulate cortices, as well as the orbitofrontal cortex. We are also interested in the neural basis of flexible cognition and in the neural ...

The authors found such patterns of activity in Brodmann area 10 and in the parietal cortex (the precuneus/posterior cingulate cortex) — areas that are thought to be involved in executive ...