E.l.f. Cosmetics Is Selling Real-World Products on Roblox The beauty brand is one of many engaging with the video game platform–but its new expansion brings it into new e-commerce territory.

The e.l.f. UP! Roblox experience will help Gen Z learn essential entrepreneurship skills through tycoon-style gameplay.

E.l.f.’s first Roblox experience responds to a perceived entrepreneurial streak in Gen Z, seeking to imbue the cohort with the skills needed to succeed in a changing economy. The announcement ...

Dow Jones futures, along with S&P 500 futures and Nasdaq 100 futures, traded little changed ahead of Tuesday's open after the ...

A viral post claimed Roblox would shut down on September 1, 2025, sparking panic among players, but the company has not ...

Roblox, the online gaming platform wildly popular with children and teenagers, is rolling out an open-source version of an ...

The plaintiff, who claims he was sexually abused as a child by an adult posing as a minor on Roblox, says the game does not ...

Whether it serves as a chill escape from the onslaught of the real world or simply a way to beat vacation doldrums, a viral ...