The 65-inch Bravia 8 is available in the US for a record-low price of $1,698.99 (was $2,499.99) at Amazon US and the same 65-inch Bravia 8 is available for a l owest ever price of £2,099 (was £2,499) at Amazon UK.

Since we published, the 65-inch Hisense U6HF 4K TV was further discounted to an incredible $450. Samsung’s 65-Inch Class OLED 4K S90C Series is now on sale for 35 percent off, priced at $1298. Ahead of the busy holiday period,

Amazon’s October Prime Day sale is here, and it includes a handful of good price drops on well-regarded TVs. Not all of them are exclusive to the two-day event, and it’s entirely possible that things drop lower as we get closer to Black Friday.