Staging a house isn’t just making it look clean and neat—it’s about manipulating folks to see themselves in the space, ...

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My dresser would have to go. Leave two dressers in a master bedroom and a potential buyer might suspect the closets are small. Spoiler alert: They are small. That wouldn’t be the only change I’d have ...

When I walk into a listing that is about to hit the market, I know the fastest way to boost its appeal is to start hiding ...

You love your house and have invested much time and money into making it just the way you want it. But now it's time to sell, and your real estate agent advises undoing all that work. Neutralize it so ...

Gina Baker is an experienced content strategist, SEO enthusiast, editor, and writer focused on empowering and educating agents and brokers. Before joining HousingWire, she was the site lead at The ...

The last time we sold a house was 40 years ago, so we were unfamiliar with the current concept of “staging a house” before selling it. When our youngest daughter and husband mentioned staging their ...

When Mike Leipart first joined the Agency in 2011, he was “pretty appalled” by what he saw in Los Angeles’s high-end listings. He remembers walking through homes in some of the city’s most affluent, ...

The house sold for way more than the seller expected.

House staging is a significant part of the real estate industry, and while Realtors have traditionally staged houses physically before posting a listing, it’s an expensive and time-consuming process.

When your house is beginning to look a lot like Christmas, or more like a holiday hoarder's idea of paradise, you might want to tame your menagerie of holiday decor. While many people do minimal ...