Service-based businesses rely on more employee-customer interaction than other types of businesses. For this reason, it's critical that you attract and keep good employees, because customers often ...

Marketing a service differs from promoting a tangible product because consumers often need to be educated about a service. Service marketing often requires more explanation as to why the customer ...

A clinic is a healthcare facility where you receive outpatient care. There are many types of clinics. Some are stand-alone practices, while others may be associated with a hospital or university. You ...

Forbes contributors publish independent expert analyses and insights. I'm a customer experience consultant and customer service trainer. This article is more than 4 years old. If you’re trying to grow ...