While millions of Americans think of Black Friday as a prime day to launch their holiday shopping, Prime Video will be focused on yet another live sporting event, streaming today’s NFL game between the Kansas City Chiefs and Las Vegas Raiders.

The NFL started a new schedule tradition last season with the first "Black Friday" game that will be streamed exclusively on Amazon Prime Video. The game will be streamed for free as part of a Black Friday "deal" presented by Amazon,

Football on a Friday usually involves high schools, not the NFL. But as the league works with streaming services to broaden both of their audiences, change is in the air. Amazon will host this season’s sole Friday night game,