The soap which was sold exclusively on Dr Squatch’s website for only $8, caused so much demand that the website crashed.

Unilever PLC (NYSE:UL) ranks among the best FMCG stocks to buy. On June 23, Unilever PLC (NYSE:UL) declared that it has ...

Dr. Squatch has gained huge popularity among GenZ men with its range of products and collaborations. Most recently, the brand ...

Fernando Fernandez has wasted little time in pushing Unilever ’s strategic expansion in the higher-margin beauty and personal ...

Focused on being “irreverent and disruptive”, the American men’s personal care brand is the latest acquisition in Unilever’s ...

The men’s personal care brand, which ruffled feathers with its Sydney Sweeney bathwater-infused soap, is now in the hands of ...

(Reuters) -Unilever is paying $1.5 billion to buy men's personal care brand Dr Squatch from private equity firm Summit ...

It happened with REN, will it happen again? 181st Street Communications’ Sian Conway-Wood explores whether Unilever can take ...

Unilever acquired Dr. Squatch for a reported sum of $1.5 billion, but will the brand be able to maintain its edge?

Dr. Squatch, best known for its cheeky, irreverent ads and celebrity-driven campaigns, has gained cult-like status among ...

Moving from a focus on TV ads to an influencer-first strategy means Unilever is on a mission to upskill its marketing teams.

Dr. Squatch’s product lineup includes soaps, shampoos, and lotions made with natural ingredients. Originally launched as an e ...