Gen Z just broke the streaming model: A majority subscribe, binge, and cancel over and over, study finds

An IGN Entertainment study found younger viewers are less loyal to streaming platforms, but more willing than older ...
Hosted on MSN

Gen Z's short-term streaming habits challenge platform loyalty

Short-term sign-ups: 59% of Gen Z subscribe and unsubscribe to streaming services for specific shows or movies, treating them ...

Gen Z Cancels Streaming Subs for One Show, Don't Buy Full-Price Games

Gen Z is unsubscribing: A study has found that more than half of the younger age demographic cancels and renews streaming ...
AOL

Gen Z Is Ditching Streaming For Physical Media - Here's Why

A young woman looking through physical media at a store - Phynart Studio/Getty Images Streaming services that allow us to watch movies and TV shows and listen to music may seem like they dominate the ...
Entrepreneur

The Majority of Gen Z Is Streaming Movies and TV Shows at Work, According to a New Survey

84% of Gen Z admitted in a new survey that they have streamed movies and shows at work. More than half of Gen Z said they prioritized watching a show over completing work at least once. Overall, ...
Advanced Television

Report: Anime key for retaining Gen Z streaming subs

As the streaming wars rage, with multiple prominent platforms battling for attention, the real battleground isn’t just for eyeballs – it’s for the hearts and wallets of the next generation of ...
Streaming Media Magazine

How the Gen Z Playbook Is Reshaping Next-Gen Sports Streaming

Just 48 hours before Netflix kicked off its first NFL Christmas Gameday doubleheader, Emarketer announced that streaming sports viewership had surpassed viewership for sports on traditional TV. Of ...