From whimsical AI avatars to plushie-powered brand love, 2025 proved that the fight for attention online has never been ...

Lazada has unveiled a new membership programme designed to move beyond traditional points-based rewards and elevate the ...

BEA has demonstrated how strategic planning and integrated services can turn aspirations into reality, while establishing a ...

The global advertising revenue is expected to grow by 8.8% in 2025, reaching US$1.14 trillion, with a 7.1% growth projected ...

Fei Siong Group has appointed social media agency ACTSTITUDE to manage digital activations and content creation for five of ...

Southeast Asia-based PR and marketing agency Ellerton & Co. is marking its 10th anniversary with the launch of a dedicated ...

Gardens by the Bay has partnered with Hasbro to unveil “My Little Pony: Petals of friendship,” a limited-time showcase at ...

Pizza Hut Singapore has teamed up with designer toy brand POP MART to launch a limited-edition Molly merchandise ...

The Opera Academy Singapore has appointed Jon Tan as its new director of marketing communications.

McCann Singapore and MullenLowe Singapore are set to combine, forming a unified creative agency under the McCann brand in ...

Paramount Skydance has launched a hostile US$108.4 billion all-cash bid for Warner Bros., challenging Netflix's existing US$82.7 billion deal with the iconic film and television studio.

Traveloka and the Singapore Tourism Board (STB) have launched a new regional campaign encouraging young Southeast Asians to ...