TOKYO—Toyota's long-standing flagship model is spreading its wings and becoming a whole brand with a new, ultra-exclusive ...

Throughout the history of motorsport, certain racing teams have transcended the track to become iconic brands, earning the loyalty of fans worldwide. These teams have not only achieved remarkable ...

Pontiac, Saturn, Saab, and more: discover seven beloved car brands that vanished from the roads forever, along with the ...

Why do car companies keep trotting out old names for new models that look nothing like their predecessors? There's more to it ...

From car designers to 3D printers and packaging experts to track specialists, designing Hot Wheels cars takes a lot of ...

Car emblems and logos are more than just symbols; they represent the heritage, values, and identity of a brand. These iconic ...

Every car has an origin story. Here's how some of your favorite auto brands got their names. How many did you know?

The journey of the Uber logo is more than a series of redesigns. It’s a cautionary tale for any entrepreneur about ego, clarity, and the true purpose of a logo. We dissect every phase to uncover the ...

Texas Tech fans got something they didn’t ask for, a brand new logo. And judging by the internet’s reaction, they definitely didn’t want it either. The university has made public an updated version of ...

Throughout music history, artists have always mentioned certain brands in their songs. Whether it was to highlight their lavish lifestyle or a metaphor that drives the song's message home, ...

Dissatisfied customers don't hold back when writing anonymous reviews on the Internet. However, Consumer Reports goes a little farther than simply averaging ratings from angry reviewers. It conducts ...