Short-form video is built for mobile, so it may seem counterintuitive, but it's true: YouTube Shorts are becoming quite ...

YouTube once funded creator-driven original content — but the streaming giant wound that down several years ago and instead ...

A burgeoning group of YouTube strategists are charging big money to YouTubers who want to expand their popularity.

A new foundation run by Wojcicki's family is searching for answers about why more nonsmokers are getting lung cancer.

The company is trying to help streaming influencers, who are increasingly being wooed by competitors like Netflix and TikTok.

Fashion and beauty brands spent years chasing short-form virality. Now, as creators burn out and audience loyalty weakens, ...

YouTube announced a full slate of new and returning creator shows at its upfronts presentation Brandcast Wednesday. The social platform specifically expanded its partnership with Alex Cooper and her ...

Dashia is the consumer insights editor for CNET. She specializes in data-driven analysis and news at the intersection of tech, personal finance and consumer sentiment. Dashia investigates economic ...

After five years with Apple Music, I switched to YouTube Music and haven't looked back. This is what changed my listening ...

Drake's new album 'Iceman' is generating immense fan excitement. Searches for its release date are surging online. A YouTube ...

The site has disabled homepage recommendations for users with their watch history paused.

Glitch Productions CEO Kevin Lerdwichagul spoke to IndieWire about taking the popular YouTube series to theaters, and his ...