Sparkly beverages pumped with prebiotic fiber have been bubbling up for some time now, positioned both as gut-helpers and ...

The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.

In an effort to innovate within the functional beverage market, Coca-Cola has launched Simply Pop, a line of prebiotic sodas ...

Discover the latest business headlines with Jane King, including student debt cancellation, new Trump tariffs, and Dill ...

Coca-Cola is stepping into the emerging prebiotic soda market with its own line of soda alternatives. According to The ...

People are increasingly turning to prebiotic sodas, marketed as healthy fizzy drinks with gut-boosting Leading the movement ...

Coca-Cola is launching a prebiotic soda brand, Simply Pop, in late February, targeting West Coast and Southeast consumers.

“Fiber consumption is more so a marker of a plant-based diet that brings other beneficial chemicals along, too,” Dr. Slavin ...

Coca-Cola launches Simply Pop, its first prebiotic soda, available exclusively in Atlanta and on Amazon Fresh before ...

Coca-Cola is likely hoping the recognizable "Simply" brand will help the new soda quickly establish itself, against Poppi and ...

Prebiotic sodas are all the rage right now, with brands such as Daytrip, Poppi, and Olipop dominating the market for “healthy ...