Discover why Jack Daniel's bottles are square -- a design that played a role in how consumers viewed the brand in the late ...

Jack Daniel’s has shut down a farm deal valued at roughly $10 million a year, reclassifying 183 million gallons of distillery byproduct as fuel instead of cattle feed.

Like tequila in Mexico or cognac in France, bourbon is defined by specific rules and regulations. These official standards go ...

Jack Daniel’s has been making waves once again, and with good reason. Tanyard Hill Rye, the latest release in Jack Daniel’s Special Edition Series, is a high-proof, well-aged rye whiskey selected from ...

Cattle graze the land (USDA Photo). After 45 years of providing local farmers with free stillage, the popular Tennessee whiskey brand Jack Daniel’s is ending its cow feeder program. The program ...

Jack Daniel's is making history–and, presumably, a whole lot of fans happy–with its latest release. The extremely popular whiskey brand is bringing back a bottle of its Old No. 7 Tennessee Whiskey ...

Brown-Forman launches its largest global campaign to restore Jack Daniel’s share. Company debuts Jack Daniel’s Tennessee Blackberry with TikTok takeover and activations. Blackberry lifted Jack family ...

For 45 years, cattleman Terry Holt has started his mornings the same way — climbing into his truck, driving to the Jack Daniel’s distillery in Lynchburg, Tennessee, and loading up on the leftover mash ...

Forbes contributors publish independent expert analyses and insights. David Thomas Tao is an NYC-based spirits writer and media producer. (If you haven’t yet sampled their single barrel, barrel ...

Kentucky-based spirits giant Brown-Forman announced Thursday its board of directors has approved buying back up to $400 million in shares. The parent of Jack Daniel’s Tennessee Whiskey has struggled ...

Jack Daniel's has had arguably the most famous bottle of whiskey on the planet for over 100 years. Strange to think this fame ...