BestMediaInfo.com tracks last week’s major leadership appointments, promotions, and exits impacting the world of advertising, ...
New Delhi: Bharti Airtel has launched a new campaign for Airtel Priority Postpaid, positioned as India’s first-ever priority postpaid service designed to offer faster and more consistent network ...
India’s CTV audience is still only around 6.6% of its population, much lower than the US, where CTV users are equivalent to ...
Parle Products CMO Mayank Shah told BestMediaInfo.com that the company has started work on digital campaigns and will explore ...
The comments come amid intense scrutiny of the medium at Goafest, where one of the panel discussions was provocatively titled ...
New paid feature for Spotify Premium users will allow licensed AI-generated covers and remixes, with participating artists ...
Nykaa told the court that Meta should be included in the matter, as only the platform can clarify whether the use of music ...
DS Group’s Rajeev Jain says brands must stop treating virality as a strategy and focus instead on relevance, attention and ...
In an interview with BestMediaInfo, Cavalcante says Comscore wants clients in India to use it beyond publisher measurement, ...
Paliwal joins the clean energy company after nearly two decades across media research, audience analytics, brand marketing ...
New Delhi: Shemaroo Entertainment has announced the appointment of Ashish Gupta as its Chief Financial Officer (CFO), marking a leadership change in its finance function. He succeeds Amit Haria, who ...
Goa: Marketers can no longer think of discoverability only through search engines and clicks, as consumers are increasingly asking AI for answers before brands even know they are in the market, ...
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