TK Maxx has released its 2024 Christmas advert, reviving the popular “Festive Farm” theme. The “Festive Farm” campaign will ...

Decathlon has launched an international campaign to promote its Buy Back service. Created by London-based agency AMV BBDO, ...

Nectar360, which owns and operates Nectar, the UK’s largest coalition loyalty programme, has announced an extension of its award-winning partnership with IAG Loyalty that allows Nectar members to conv ...

The Brandtech Group is working with Northwestern University’s Adjunct Assistant Professor of Instruction, Anas Ghazi to enable graduates in his Digital Storytelling class to be the first-ever students ...

Agency PMG has officially joined the global non-profit Conscious Advertising Network (CAN). This announcement follows the digital-first agency’s recent UK expansion through its acquisition of ...

Digital agency Hallam has announced that Workbooks has joined its client roster. Hallam will support Workbooks’ ambitious ...

Sony is closing down its Neon Koi and Firewalk Studios. In a recent announcement to Sony employees, Hermen Hulst, CEO of ...

Tony’s Chocolonely,has appointed Total Mediaplus, a part of the Mediaplus Group, as its new agency partner. With teams in ...

Finnish mobile developer Fingersoft has laid off 14 employees. CEO Jaakko Kylmäoja attributed the layoffs to a “substantial decline in ad revenue,” according to Pocket Gamer. The layoffs affected staf ...

Mini has rolled out its newest global marketing campaign, ‘Grab the Corners,’ as part of its push towards electrification.

In mid-2023, redBit Games, a prominent Italian game developer, sought a solution to scale their user acquisition (UA) strategy and elevate their return on ad spend (ROAS) for Jelly Juice, ...

Indie developer Studio Thunderhorse has announced that it is closing down. In a message shared on social media, the ...