Publicis Groupe will acquire Singapore-based influencer-marketing and content agency Hepmil Media Group, the agency has ...
When a Marriott ballroom in Tokyo turned into a 'mini Super Bowl' for Enhypen fans, it was long-term brand play. Marriott’s ...
Meta’s new whitepaper charts the rise of new tech-native agencies in the region, and how their home-grown platforms and ...
The global McDonald’s 2025 Christmas ad is set to star The Grinch, Campaign has learned. This will mean the Dr Seuss ...
The industry fondly remembers a creative giant who gave Indian advertising its voice... and Ogilvy India its soul.
After six years, he moved into the creative department, where he went on to craft some of India’s most enduring campaigns for ...
WPP has unveiled an AI tool called WPP Open Pro, enabling marketers to plan, create, and publish campaigns independently, ...
With recent wins including ServiceNow and Old Persons Advocacy Network, Nunn Media just scrapes inside the top 20, the only ...
WBD’s announcement to explore strategic alternatives sent the stock price up 10%. The suitors are circling, but how many are ...
The Asian-based team will continue operations as the backbone of IMG’s global digital business, just as the NBA and other top sports billings return to China.
Selling the international arm won’t be simple, opines Humphrey Ho. The buyer can’t look like the ad holding groups of old, ...
Sun Life Asia, the regional arm of global insurer Sun Life Financial, has named WPP Media as its media planning and buying ...