Gen Z consumers crave IRL experiences. YSL Beauty is building stores that ensure its digital ethos is captured offline.
Listen, I resisted the YSL Babycat hype for as long as I could. Every fragrance lover I follow kept talking about it, and I kept thinking “it’s just another vanilla.” Honestly, when I think about any ...
It’s mid-morning in a glassed-in courtyard in the historic Marais district of Paris, and the Yves Saint Laurent marketing team’s sylph­like marketing reps—willowy and faultlessly soignée—are fanned ...
Founded by Young Thug, Young Stoner Life Records (YSL) has been one of Atlanta’s most dynamic Hip Hop-oriented imprints. Backed by bigger machines like 300 Entertainment and the umbrella Warner Music ...
If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Say goodbye to unwanted imperfections thanks to the Milani ...
Apple users can now opt for a "Liquid Glass" makeover, at least on specific devices. Unveiled at the 2025 Worldwide Developers Conference, the "beautiful new" software design intended to "make apps ...
Shai Gilgeous-Alexander is having one hell of a summer. A month ago, the reigning NBA MVP—and reigning Finals MVP, for that matter—received the keys to his hometown of Hamilton, Ontario, which also ...
Women's Health may earn commission from the links on this page, but we only feature products we believe in. Why Trust Us? So when I heard that the British makeup artist, best known for her famous ...
A traffic stop in Benton, Arkansas took a shocking turn when police arrested a man after mistaking his YSL ‘Opium’ cologne for actual narcotics. It happened on May 3, 2025, when officers with the ...
If you click on links we provide, we may receive compensation. The actor and global ambassador for the brand stepped in front of the camera for the launch of MYSLF Absolu Jackie Fields is a Deputy ...