New Delhi: Bharti Airtel has launched a new campaign for Airtel Priority Postpaid, positioned as India’s first-ever priority postpaid service designed to offer faster and more consistent network ...

BestMediaInfo.com tracks last week’s major leadership appointments, promotions, and exits impacting the world of advertising, ...

The comments come amid intense scrutiny of the medium at Goafest, where one of the panel discussions was provocatively titled ...

India’s CTV audience is still only around 6.6% of its population, much lower than the US, where CTV users are equivalent to ...

In an interview with BestMediaInfo, Cavalcante says Comscore wants clients in India to use it beyond publisher measurement, ...

Parle Products CMO Mayank Shah told BestMediaInfo.com that the company has started work on digital campaigns and will explore ...

DS Group’s Rajeev Jain says brands must stop treating virality as a strategy and focus instead on relevance, attention and ...

New paid feature for Spotify Premium users will allow licensed AI-generated covers and remixes, with participating artists ...

Goa: As consumers move across scrolling, streaming, searching and shopping, brands are under pressure to do more than chase attention. At Goafest 2026, industry leaders said virality can help brands ...

New Delhi: The India Today Group will host the third edition of the India Today Indo-Japan Conclave in New Delhi on May 22, bringing together policymakers, diplomats, business leaders and strategic ...

Goa: Marketers can no longer think of discoverability only through search engines and clicks, as consumers are increasingly asking AI for answers before brands even know they are in the market, ...