Most brand books are 100-page, unusable PDFs. This no-fluff guide shows entrepreneurs how to create a brand book that actually gets used—a simple, practical user manual for your logo, colours, fonts, ...

In typography, the font choice can make or break your design. With their classic elegance and timeless appeal, Serif fonts have stood the test of time, gracing everything from literary masterpieces to ...

A weak brand forces you to compete on price—a race to the bottom. A strong brand identity is not a creative exercise; it's a commercial weapon designed to make you the only logical choice. Forget ...

We’re surrounded by brands every day. But have you ever stopped to think about how branding works? Follow the Inkbot Design blog to learn more. We’re surrounded by brands every day. But have you ever ...

You understand what people say – a picture is worth one thousand words. However, do you know what a great logo is? It's a whole novel compressed into one incredible symbol. Moreover, those little ...

Naming a company is one of the most vital decisions any business person can make. If you get it right, you will have come up with a brand name that is both catchy and memorable. Get it wrong, and… ...

A successful logo is a powerful tool for any brand. It serves as a visual representation and a cornerstone of its identity. This critical element helps create brand recognition, distinguishing a brand ...

Learn how to create high-quality graphics for marketing with essential tools, tips, and design strategies to boost your brand’s visual impact. Visual content is no longer the shiny new toy in ...

This analyses the top 10 fashion logos that work as business tools. Discover the non-negotiable rules of timeless design that separate icons like Chanel and Nike from the trendy and forgettable. The ...

Until the last few years, logo creation was very hectic and time-consuming. There were only a few logo design programs designers had to use to create stunning brand logos. Moreover, they were very ...

Your app icon isn't art. It's a sales tool. Most entrepreneurs treat it as an afterthought, and it's costing them downloads. Stop making lazy mistakes—like 'first ...

Promotional materials serve as an important link between a company and its potential customers. However, the difference between a brochure or business flyer that’s immediately discarded and one that ...