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How NGO Activism Can Move the Dial for Sustainability
In fact, in a global survey among sustainability experts, NGOs emerge as the single greatest contributor to sustainable ...
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Your Money or Your Points
How companies can optimise airline miles and other loyalty programmes for maximum profit and customer engagement.
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Make Them Laugh, Sell Them Stuff
Make them go viral? Humanise your brand and make it more relatable? Humour is your friend. Or it can be your enemy. If you’re ...
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Why Indian Climate Tech Is the Sector to Watch
India’s climate tech growth opens doors for entrepreneurs and investors to drive sustainability. Already the world’s fastest-growing major economy, India is on track to become the third largest by ...
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Aayush Sonthalia
Aayush Sonthalia is a student of INSEAD's MBA'24D cohort.
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Gouthami Gadamsetty
Gouthami Gadamsetty is a student of INSEAD's MBA'24D cohort.
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Isabel Havens
Isabel Havens is a student of INSEAD's MBA'24D cohort.
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How to Assess Personality Using AI
Personality assessments are widely used to evaluate organisational fit. AI can help improve this process – but there are ...