Articles written by Suzie Shaw ...

Half a billion users, 22 billion posts and huge sway over what people buy, yet APAC marketers are still missing the moment, ...

Bernbach, Doyle and Dane rewired the ad world, DDB might be headed for exit as Omnicom-IPG merger takes shape.

The future of DDB as a global network is in doubt as parent company Omnicom has confirmed it is carrying out a “rigorous” ...

When a Marriott ballroom in Tokyo turned into a 'mini Super Bowl' for Enhypen fans, it was long-term brand play. Marriott’s ...

Meta’s new whitepaper charts the rise of new tech-native agencies in the region, and how their home-grown platforms and ...

The global McDonald’s 2025 Christmas ad is set to star The Grinch, Campaign has learned. This will mean the Dr Seuss ...

Publicis Groupe will acquire Singapore-based influencer-marketing and content agency Hepmil Media Group, the agency has ...

The premier industry event— Campaign China Summit —returns in Shanghai on 26 March, 2026! Anchored by the theme “Survive and ...

An exclusive day built for 120+ Hong Kong’s most forward-looking marketing leaders future-proof their strategies by mastering ...

While India tried to match and westernize advertising, it was Piyush who showed us that rural India, folk music and local ...

Piyush’s leadership was defined by trust, the kind that empowers rather than controls. I experienced that faith firsthand. He ...