NEW YORK: A year after the October 7 terrorist attack by Hamas on Israel, which set off a war on multiple fronts in the ...

The partnership will combine Real Chemistry’s consultative and strategic expertise with Corval’s commercialization planning ...

Padilla will serve as AOR for both the department’s consumer marketing and issues management program in an estimated $9 million combined account.

And breathe. Conference season is over for another year.

Healthcare experts outline the importance of an overabundance of communication in the 60 days before the end of the public health and national emergency for COVID-19.

Food brands to airlines to tech companies to sports teams have embraced Thailand’s pygmy hippopotamus in social media posts this month.

We’ve all had email mishaps, some more embarrassing than others. And while Laura Kuenssberg’s embarrassing gaffe this week isn’t on crisis levels for either her or the BBC, it is a good reminder of a ...

The tech-focused healthcare specialist agency will stay in a “preferred partnership arrangement” with Real Chemistry, according to private equity firm New Mountain Capital, which maintains majority ...

With brand perception concerns pushing advertisers away from X, YouTube, Netflix and TikTok are among the ad platforms most preferred by consumers and marketers.

Gen Z hates being sold to, Powell Communications’ Tara Benanbid says, which is why brands need to engage, not just advertise. Gen Z as a generation is defined by contradiction. We reject overt sales ...

The butterfly was named after Sandy Hook shooting victim Catherine Violet Hubbard.

While some say KKR is paying a control premium for the WPP asset, others believe 15 times earnings represents a transformation in how PE views the comms sector.